I was very much involved in the mobile space at that time in New Zealand, including as President of the NZ Wireless Forum. TXT messaging in the early days, as soon as people got why they might want to use it produced more ARPU than anything else. It started at 50c a message, then went down to 20c per message.
I was very much involved in the mobile space at that time in New Zealand, including as President of the NZ Wireless Forum. TXT messaging in the early days, as soon as people got why they might want to use it produced more ARPU than anything else. It started at 50c a message, then went down to 20c per message.